License to Lead:
A Story of Growth and Giving Back
When Lilian Caroll Alger first approached the NEW Women’s Business Center at the end of 2020, she was searching for guidance—specifically, how to properly license and permit her budding personal development and business advancement agency. What she found was far more than paperwork support. She discovered a thriving community, expert guidance, and a launchpad for her entrepreneurial growth.
Starting as a client, Lilian immersed herself in the events and webinars offered by NEW WBC. Over time, her commitment to growth and learning transformed her path. Today, she stands proudly not just as a successful business owner, but as one of NEW’s own consultants—proof of the power of consistent excellence and partnership.
“The learning has been continuous,” Lilian reflects. “Through NEW, I’ve grown in customer relations, finance management, and even explored global outreach opportunities. I now help others navigate the same journey I once walked.”
The NEW Women’s Business Center has been pivotal in her evolution, equipping her with practical tools and the confidence to lead. More than a center, it has become her community—a place where women lift each other up, build together, and turn dreams into action.
Her next chapter includes a broader vision: exploring global outreach opportunities, connecting with international markets, and tapping into supplier diversity programs. Lilian is actively studying procurement systems—not just for her own growth, but to empower others through her workshops with NEW WBC.
With NEW Women’s Business Center as her foundation and community as her engine, Lilian continues to expand her impact, building a business that not only thrives but uplifts others along the way.
“I see myself and my future in the stories of those I now support.” Lilian C. Alger
Libia Berbesi
Program Manager
818-630-9059
